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Navigate the Grocery Store Like a Superhero

Does grocery shopping intimidate you?

Do you often wonder how to separate the healthy from the not-so-much?

Do you ever leave the grocery store with more than you wanted and less of what you needed?

Well guess what?

You’re not alone!

Visiting the grocery store is a necessity, but without a little preparation it can be a difficult trip!

A majority of them feel like they have been set-up by super-villains; catering to every craving and emotional twinge you might have.

It’s going to take a bit of planning to enter these lairs of temptation, filled with their sweet treats, salty snacks, boxes upon boxes of unhealthy processed products, and survive with your wallet and diet intact.

Have no doubt, powerful marketing and eye-catching advertising is a dangerous foe!

So today I am going to show you how to approach grocery shopping with meticulous planning of the world’s greatest detective, Batman (Sorry Sherlock…) and cross the cashier line with a cart full of healthy food!

These 5 tips are guaranteed to help you avoid the common grocery store traps and make your next trip to the grocery store faster, cheaper and healthier!

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The Best Birthday Present I Could Ask For…

The Jerd SDCC Birthday
This past weekend I celebrated turning 42 surviving another year!

I spent the weekend with a vigorous workout, enjoying the company of my family, selectively ignoring the gray hairs cropping up in my beard, and reflecting on life in general.

While I often get caught up in the day-to-day, and complain about how little free time I seem to have, when I step back and look at my life I can’t help but be thankful.

One of the things I am most thankful for? All of you loyal readers!

Not only did I spend the day reflecting on my life as I moved my game piece another step forward on the game-board of life, but I also celebrated this website’s birthday!

That’s right, you best prepare yourselves because TheJerd.com turned 2 as well. Time to unleash the “terrible twos” on you all! (Don’t worry, I’m potty trained.)

I have poured my heart and soul into this site for the last two years… I have always 100% believed that this silly idea I came up with while sitting in the San Diego airport (you can read the origin story right here) would make a difference in people’s lives.

I didn’t know what I was getting myself into, and I still don’t feel like I have a clue as to what I am doing (seriously, you should hear the cursing that echoes from my office as I try to tweak site code,) but the hundreds of email subscribers and over 5000 registered users lead me to believe this is time well spent!

I knew I wasn’t alone!

I knew that there were other people out there who not only loved reading comic books and playing video games, but who also wanted to be fit and healthy. People who wanted to go from geek to real-life superhero!

As I gear up for another pilgrimage to Nerd-Mecca (San Diego Comic-Con); preparing to meet, and hang out with, 160,000 other nerds and geeks, I want to stop and ask you for a little birthday kindness.

Because it’s my birthday, I’m asking each and every one of you to help me celebrate in 1 of 3 ways…

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A Beginner Guide to Strength Training

So you want to get big and strong like the Hulk... Beginner Strength Training Guide

So you want to unleash your inner Hulk (rage optional) and get big and strong?

Does the thought of stepping into a gym and hitting the weights intimidate you? Do you wish you could pack muscle onto your skinny frame but don’t know where to start? Are you a bigger guy who’d rather have your chest and shoulders be broader than your waist? Are you a woman who’s tired of being “skinny fat” and wants to get that “toned” look? Maybe you just want to be stronger and faster?

No matter where you are starting from, I’m here to help with this beginner strength training guide!

The Basics

Strength training can be a vast, and scary, topic to try to come to grips with; so I want you to take a deep breath and let this guide take you through the process step-by-step.

“DON’T PANIC.”The Hitchhiker’s Guide to the Galaxy

If you’re looking to start building muscle and becoming stronger, it takes three distinct things:

At the most basic level, that’s really all you need.

Of course, readers of The Jerd know we are all about training smarter, not harder (law #6 of the Jerd Herd!) so I’ve tried to assemble a simple, yet well thought out, guide to beginner’s strength training for you. Inside you will find our Total Body 3×5 Workout Plan, how to deal with plateaus, and the major keys to success!

This is strength training boiled down to the absolute basics.

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How To Measure Your Body Fat Percentage

How To Measure Body Fat Percentage 1If figuring out your optimal weight is difficult, then trying to understand body fat percentages can be downright impossible!

It’s tough to calculate, tougher to track, and often misunderstood.

So I am going to do my best to answer some pretty common questions:

  • What the %@$# is body fat percentage?
  • How much body fat should I have?
  • When is it important to calculate it?

This is a bit of a dry topic, so I am going to do my best to not ramble on and on like normal be concise as possible, and if you make it through to the end I have a prize for you. So let’s get going!

What Is Body Mass Index (BMI)?

How To Measure Body Fat Percentage - BMI

Even though I feel that the Body Mass Index (BMI) is outdated (and basically a waste of time), I wanted to start with this as it is still a common measurement taken in the healthcare industry here in the United States.

If you go to a doctor for a check-up, they will probably calculate your BMI.

Body Mass Index uses something called the Quetelet Index to determine whether you are underweight, normal, overweight, or obese by calculating the ratio of your height to weight.

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How To Track Your Fitness Progress

How To Track Your Fitness Progress - Write Things Down

There’s one important activity that separates those that succeed at something, from those that don’t.

Whether it’s people who have lost tremendous amounts of body fat, gained serious levels of muscle, developed high levels of athletic prowess, or built successful business and lifestyles for themselves… the specific goal doesn’t really matter.

No matter what they are pursuing there is one important thing that they all seem to do…

They write everything down.

I know that since you are reading TheJerd.com that you are smart, incredibly good looking and all-around awesome but I am going to assume that you’re also serious about making changes to your life to become even more awesomer (Shoosh! It’s my website, I can make that a word if I want to.)

If that’s the case then I truly cannot stress enough the importance of this! This doesn’t mean just watching the scale either, I’m talking about following and keeping track of a plan that helps keep you on the path to success! It’s not easy, but I am here to show you how to track fitness progress.

Let’s get started RIGHT NOW!

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How To Warm Up Properly…

… And Avoid Injuries

How To Warm Up Properly to Avoid Injury

We all want to get done with our workouts as quickly as possible.

We have games to play, comic books to read and things we want to accomplish in life and the more time we spend in the gym means less time doing all that fun stuff right?!? I get it…

What we don’t want is a pulled hamstring, bicep or pancreas though! It’s really difficult to lose weight, build muscle, feel better about ourselves, and continue on our path to becoming a real-life superhero if we’re laid up on the couch nursing an injury.

So don’t be that guy who wanders into the gym aimlessly and then plops down on a bench, or a machine, and starts cranking out a workout immediately.  I see it all the time, and very often these are the same people who end up never seeing real progress because they either:

  • Hurt themselves and have to take significant time off of their program
  • Never perform at their peak because their muscles aren’t primed and ready to go

Luckily, you’re reading The Jerd… and I’m going to keep you straight!

So today, in honor of Rule #6 of the Jerd Herd, we are going to talk about training smart! You’re going to learn why you need to warming up before every workout and how to warm up properly.

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How To Develop Super Heroic Willpower

How To Develop Willpower the Superhero Way - Professor X and the Xmen

It’s a new year, so inevitably everyone is talking New Years Resolutions and about Building Positive Habits.

And while we might know what we want to do and what’s most important to us, a lot of times acting on that knowledge is really difficult!

Because willpower.

I don’t care if you are a super hero of Professor Xavier proportions, at some point in your life you are going to have to wrestle with your impulses and face down self-control issues. It is inevitable.

In the book The Willpower Instinct author Kelly McGonigal explains that ultimately it is your frame of mind that fuels your willpower:

“It’s almost as if we have two minds. We have one brain that is very responsive to our immediate needs, and when we’re in that mindset, we tend to make decisions that are inconsistent with our long-term goals. But we also have this other mindset that thinks about long-term consequences, remembers what our big values are, and takes a kind of expansive view on our lives and our choices.”

When we focus on the immediate we find ourselves caught in a constant cycle of instant gratification, making it really difficult to do the things we know are good for us; but when we place our attention on the long-term, we tend to act in a way that makes our future self (the real-life superhero we aspire to become) happier and healthier!

Willpower is the super-power that directs our energy and attention to what we truly care about, and when it is weak (or even worse, completely absent) there will be a giant gap between our thoughts and actions.

So because I want to give you every possible tool available to change your life for the positive, here are five great tips for how to develop willpower like a superhero!

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The Top 7 Fitness Obstacles Newbies Face

Well my loyal readers, it’s time for what you’ve all been waiting for!

I am proud to announce the first of many E-books coming your way; all of them designed to give you the tools necessary to succeed at getting fit and healthy!

While I think I do a pretty good job laying the foundation of healthy living here at The Jerd, I realize that it sometimes can get a little difficult digging through hundreds of articles to find what you need… and E-books let me package a lot of great, in-depth, information together for you in an easy to read format.

First up?

7 FITNESS OBSTACLES NEWBIES FACE… and the supervillains that cause them.

And because I 100% confident that you are going to find a ton of value in this volume, I am offering it for FREE.

That’s right, I said free!

All you have to do is sign up for the Jerd-Herd Mailing List (spam-free of course).

Now, I know a lot of you are thinking “What’s the catch?” The honest answer is – There is no catch!

None.

You sign up for our mailing list, you get the book. No tom-foolery. No shenanigans. No shady bait-and-switch tactics.

I am convinced that not only will you find this information invaluable, but you will also happily put up with the monthly email I send out recapping what’s been showcased here on the site. So how do you get this epic tome of awesomeness?

Just enter your email below!

Top 7 Fitness Obstacles Advert - Large

  • Join Our Superhero Team of Awesome

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Inside you will find a ton of information that will immediately arm you with the tools you need to get started on your Heroes Transformation journey.

I don’t want to spoil it for you, but I am pretty sure this is the only fitness e-book you are going to find that references Star Wars, Batman and Wonder Woman… so don’t wait, who knows how long this will be available!

Also, while you are at it don’t forget to subscribe to the new YouTube channel, follow me on Twitter, and like us on Facebook and Google+!

PS: If you want some more in-depth advice on how to eat healthier and lose weight then I recommend grabbing a copy of the Heroes’ Transformation Guide!

How To: Become a Real-Life Superhero Pt 1

Heroes Transformation Journey - BatmanOne of the tag-lines we use here at The Jerd is “Go from geek to real-life superhero.

I spend what could be considered an inordinate amount of time referring to people undertaking their own personal Heroes Transformation journey (in fact our 8 Laws of the Jerd-Herd are specifically designed to govern this process), but I realize that I have never sat down and defined exactly what this journey actually is.

So sit back, grab a healthy snack and get ready for a long ride!

I am going to break this up into multiple parts, and try to make it as entertaining as possible, so as not to put you to sleep with my ramblings. I hope when we are done with this exercise that you have a much more defined sense of purpose to help guide you to success.

First things first, the most important thing for you to remember is… you are the hero!

What’s the Definition of a Hero?

Before we can assign the title of hero to ourselves, it’s important to grasp exactly what we mean by that. Now, there are a lot of different ways people define exactly what a hero is:

  • The chief (male) character in a book, play, or movie, who is typically identified with good qualities, and with whom the reader is expected to sympathize.” – Oxford Dictionary
  • A hero kills people. People that wish him harm. A hero is part human, part supernatural. A hero is born out of a childhood trauma or out of a disaster and must be avenged.”Dwight Schrute
  • A hero is someone who has given his or her life to something bigger than oneself.”Joseph Campbell

Now while Joseph Campbell’s definition might seem a little grand for our purposes, that is where my inspiration for the Heroes Transformation comes from (which, along with this series of articles, is deeply rooted in Mr. Campbell’s ‘Heroes Journey’.)

If you aren’t familiar, then definitely check out his book “Pathways to Bliss: Mythology and Personal Transformation” because it is fantastic!

A hero is someone who has made a decision to change his or her life and become even more awesome.” – The Mighty Jerd

How Does Being a Hero Change Things?

As you get ready to embark on your fitness journey (or any journey for that matter, be it a new business venture a bold move to an unfamiliar place… whatever!) it is vital that you change the way you see yourself.

You aren’t some innocent bystander, watching your story unfold from the sideline and you aren’t a side character with a small, and ultimately inconsequential to the main plot, storyline.

No… You are the hero of this tale dammit, and you are going to start acting that way!

When you think about all your favorite stories, the heroes (even the most reluctant ones) all end up having a code of some sort they live by… a way of addressing problems that stand in the way of their goals.

So if you think about your own personal fitness journey from that perspective, how do you plan to do things differently after you don the mantle of the hero?

These are all very important questions!

The hero does things differently than the average Joe, and if you’re going to embrace the fact that you are the hero of your own story you need to start acting differently than you have in the past.

That change in attitude can very well mean the difference between success and failure!

Now, of course you can embark on a journey towards better health and fitness without actually embracing this philosophy; that’s completely fine.

But if you want to play this like a sidekick, you can’t expect that this will turn out any differently than any attempts you might’ve made in the past (and a lot of times the side character in a heroic journey gets eaten by a dragon or something. Just sayin’.)

Don’t get lost inside your own life looking outward for heroes. Never forget, you are the hero of your own story!

What Does the Term “Hero” Mean to You?

How to Become a Real-Life Superhero

Even unlikely heroes like Neil from “The Legend of Neil” have a code!

I don’t know about you but one of the main reasons I am attracted to comic books or movies is my admiration of the hero, his ideologies, and the fact I know he will overcome what lies before him.

I see qualities in these characters that I like to think I possess, or wish I possessed, within.

Whether it is Superman‘s noble altruism, Captain Jack Sparrow‘s keen ability to talk his way out of any situation that befalls him, Red Sonja‘s aptitude for kicking ass or Kwai Chang Caine‘s almost inhuman self-discipline.

Your favorite heroes are a spectacular place to start looking for traits or qualities that you want to embody yourself.

I mean, there is probably a reason they are your favorites… right?

There is something about them that calls to you… whether its the fact you see a spark of recognition because you too already hold that quality somewhere inside, or maybe it’s due to admiration because secretly (or even not so secretly… I mean I’m pretty vocal about wanting to be Batman. Don’t judge me!) you wish you were more like them.

So why don’t you just take a minute and list them out?

Just grab a piece of paper and start scribbling. List your favorite heroes (and the trait that defines them to you) from books, movies, comic books, mythology… and most importantly,  from real life!

Now take the top three that appeal to you the most and assign them to yourself.

Write them down and tape them to your bathroom mirror, your refrigerator, your computer monitor… wherever you will see them each and every day. Let these be a constant reminder that these are the things that define the real-life superhero you want to become. If you are having a hard time envisioning yourself as the hero, you can even take it one step further.

Turn it into a daily affirmation, a mantra if you will, that you repeat to yourself everyday!

Let’s use me as an example here…

I highly admire Batman‘s unflinching resolve and sense of justice, Theseus‘ courage and determination to never take the easy way out and my grandfather for his tenacity and drive to always do things himself… and if I boiled those down into three words that apply to my fitness journey, they would be:

  1. Determined
  2. Brave
  3. Self-reliant

So for me, that would turn into “I am a determined, brave and self-reliant hero.” I need to believe that.

It needs to resonate within my very soul!

I need to truly believe that no matter how hard I find a workout to be, or how tempted I am by a meal I know is going to sabotage me, that I can put my mission above my desires (be they to quit or satisfy my sweet-tooth) and stand resolute like Batman.

I must embrace the fact that even if I am afraid of failure, or that I might look silly or weak the first few weeks I am in the gym learning how to exercise properly, that the courage that allowed Theseus to face the Minotaur bare-handed will see me through.

Anytime I feel like I am not sure what to do next I will remember that my grandfather, the man who taught himself so many trade and life-skills on his own, would always first try to learn and understand something for himself before just taking someone’s word for it.

Let The Journey Begin!

Heroes Transformation Journey - The Shire - The Jerd

So now that you have defined what being a hero means to you, let’s go back to Joseph Campbell’s “Monomyth,” or hero’s journey, for a minute.

The first step always begins with our hero-to-be living some sort of mundane existence, usually in a place they don’t want to be (Ex – Luke Skywalker living on his uncle’s moisture farm on Tatooine). They then experience some sort of “Call to Adventure“; this is where destiny summons the hero.

This could be:

  • Deciding on their own to accomplish some adventure as Theseus did when he heard about that Minotaur
  • By getting sent abroad by an agent of fate like Odysseus was by Poseidon
  • A mere blunder or tragedy, a stroke of fate, be it a seemingly benign phenomenon that catches the wandering eye, or an event that transforms the person to their core and leads them down the road less traveled.

So for our purposes your “Call to Adventure” could be anything.

Maybe carrying in the groceries left you out of breath? Perhaps your doctor, or a loved one, pointed out that your life habits are putting you in danger of serious health issues? Perchance you aren’t happy with what you see when you look in the mirror?

Whatever it is that set you on the road to becoming a real-life superhero, you are ready to take the first step.

I want you to firmly believe, deep down in your heart, that the moment you set foot on this path that you became something new. Something better!

I will be right here to show you the way and help you when you need it. Now go forth and be even more awesome than you already are.

Be a hero!

Check out part two of the How To: Become a Real-Life Superhero series right here.

But before you do I want you to let me, and all the other aspiring Jerds out there, know what kind of hero you are going to transform yourself into, so speak up in the comments below!

Also, don’t forget to subscribe to the new YouTube channel, follow me on Twitter, and like us on Facebook and Google+!

(Photo #3 credit)

PS: Make sure to get your free e-book, “The 7 Fitness Obstacles Newbies Face” by subscribing to our newsletter… no spam, I promise!

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The Mighty Jerd 104

Alright all you aspiring Jerds out there in Internet-land, it is time for yet another edition of “Get to Know the Mighty Jerd!

Over the past year I have been slowly mapping out exactly how I came to be such a Nerd of the highest order (my origin story if you will) by detailing all the things that piqued my interest as a small child, and how they influenced me growing up. Up until now they have been all about my geeky obsessions, the hobbies I partook in and the stuff I really enjoyed. Now, I know I promised to regale you all with tales of my awkward, early high school years (wait for it, it’s coming… I promise!) spent dreaming of becoming Batman, working at Renaissance Faires and comic book shops, all the while failing miserably to attract the fairer sex; I thought I would take things in a different direction today though.

If you haven’t followed along with the story so far, give The Mighty Jerd 101, 102 and 103 a read as well if you want to know all about the jock hiding behind the nerd curtain!

Why Sharks Scare the Crap Out of Me pt 1

While not one of my personal geeks, I know the horror genre is a big deal in the geek community at large. I can think of only two particularly significant times where this genre intersected with my childhood in a meaningful way:

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The Mighty Jerd 103 (aka The Forging of a Geek)

That’s right nerds and nerdlettes, it is time for another scintillating edition of “Get to Know the Mighty Jerd!”

Over the past few months I have been slowly revealing bits and pieces of my origin story; the formative moments that established my copious amount of nerd cred. I have been doling out these bowls of awesome-sauce in small portions so as not to blind you with the epicality (it’s a word dammit!) of my tale; so this week I am going to pull back the tent flap a little more to round out the rest of my middle school years for you loyal readers. If you haven’t followed along with the story so far, give The Mighty Jerd 101 and 102 a thorough reading before you dive into today’s installment!

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Unleash Your Fitness Alter Ego!

Fitness Alter Ego

Artwork by the amazing Danny Haas

I was talking to my boss the other day, and he told me he finally realized why I just disappear immediately after work and am unreachable by phone or email until late at night. I chuckled and offhandedly told him it was because I was a superhero. He knows I train martial arts, but I guess it just took awhile to sink in that I have a life outside of my job! It immediately got me thinking; my life, in many ways, is very similar to the super powered heroes that live on the pages of my favorite comic books.

  • I disappear from my home and my job, and am unreachable, for hours virtually every day.
  • I have a special uniform that I wear only when I am at the gym.
  • I fight people.
  • I often crawl into bed late at night, bruised and exhausted, long after my wife has fallen asleep.

That train of thought led me to the realization that, in a lot of ways, going to the gym or participating in an activity is very much like a superhero shedding his secret identity and donning his costume!

We set aside the trials and tribulations of the mundane world, put on a “costume” and proceed to get sweaty and sore. I don’t know about you, but it certainly sounds like a normal day for the likes of Green Arrow or Daredevil to me.

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Why is Batman so Popular?

Heroes Transformation Journey - Batman

Batman, for the last 20 years or so, has been one of the most well-known and well-loved comic book characters out there. A giant in the DC Comics universe, directly and indirectly responsible for 12 books out of the current lineup of 52 titles, and a juggernaut box office franchise.

Why?

What is it about the Caped Crusader that has made him the pinnacle of nerd worship?

I could just say “Because he’s Batman“, drop the microphone, and walk off-stage but you deserve more than that (even though that’s a perfect explanation)!

So I sat down in the Jerd Cave and put some serious thought to it; here is what I came up with… Read more